Threads logo re-design

Goal: To re-imagine the Threads logo. My initial interest in redesigning the Threads logo was sparked by it’s polarizing reception when first unveiled. As someone who enjoys keeping up with design trends, I thought it would be fun to create my own spin on a logo for this social media platform. Because Threads is a texted based app, I wanted to focus on typography and give a nod to it’s name.

LOGO BRANDING personal work